C.R. Laurence Announces Return of Revamped
LOS ANGELES, CA - August 5, 2014 - C.R. Laurence Company (CRL) has been committed to serving the architectural, glass, and glazing products industry since 1882. CRL's sound core values have allowed it to position itself as a leader in the industry by setting high standards for innovation, performance, selection, and service.
This year, C.R. Laurence is celebrating the 25th anniversary of the release of its inaugural "Big Red" Master Catalog, which has been a staple in virtually every American glass shop since it was released in 1990. This foundational Master Catalog, which still remains the company's most popular catalog ever, served as the industry's first comprehensive products and services guide for virtually any professional working with glass.
Today, C.R. Laurence is ready to launch its all-new CRL93 "Big Red" Master Catalog as a completely overhauled 25th anniversary edition that will include a host of brand new information. It has been designed as a two volume set aptly titled the CRL93G and CRL93A catalogs.
The CRL93G - Glass and Glazing will include:
The completely revamped CRL93 Master Catalog set will also serve as the "gateway to crlaurence.com" and will incorporate CRL's digital services in a way that has never been done before. Customers will be able to easily view new and popular product information in the catalog, and order online faster than ever.
"The launch of our all-new CRL93 Master Catalog serves as a major update to our inaugural master catalog that has served us well for the past 25 years. We have incorporated new features that will improve efficiency and the overall customer experience-making the CRL93G and CRL93A more than mere reprints-but valuable resources that will continue to serve the industry as a comprehensive resource for generations of glaziers, contractors, and architects," says Lloyd Talbert, President of C.R. Laurence. "We have found a new way to harness the powers of print and the internet to offer the industry a new way to source products."
The new CRL93G "Big Red" Master Catalog will debut this September at GlassBuild America in Las Vegas at Booth 2329. The book will also be made available online to view, download, or print for free through CRL's expansive Online Catalog Library at crlaurence.com/library.
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